Graduating Event Design (VCDP 2495)

In this course, students will draw on everything they’ve learned previously in their programs to brand and market the department's annual graduating event, which aims to connect VCC with the design industry while promoting students graduating from our programs. Students must start with ideation and the creation of a brand concept. Once the brand is established, students will work out the details of their event and create a marketing plan that strategically targets the right audiences and expresses the brand well. Finally, students will be responsible for producing all design elements required to complete the project. All work will be collaborative and organized by the students, building skill in communication, collaboration, problem solving, and project management.
Course code: VCDP 2495
Credits: 3.0
Length: 54.0 hours
Course outline: view https://www.vcc.ca/vccphp/courseoutline?subject=VCDP&number=2495

Prerequisites

Completion of 67 credits of VCDP 1000- and/or 2000-level courses, or department permission.

Schedule

VCDP 2495 schedule for programs:

Course dates and times may vary throughout the term. Select the CRN number below to see a full schedule.
CRN # Dates Day/Time/Location Instructor
40587May 5, 2025
to May 30, 2025
  See full schedule
  Delivery: Blended
  Location: Varies
Spitz, Ashlea
60373September 2, 2025
to September 26, 2025
  See full schedule
  Delivery: Blended
  Location: Varies
Spitz, Ashlea
42474January 5, 2026
to January 29, 2026
  See full schedule
  Delivery: Blended
  Location: Varies
LaChance, Jason

Additional Information

  • Marketing principles
  • Branding and brand messaging
  • Ideation
  • Event planning and promotion
  • Self-promotion
  • Visual communication
  • Collaboration and communication
  • Project management
  • Design thinking
  • File preparation for print and screen uses
  • Equity, diversity, and inclusion

1. Interview with department to discuss previous experience
2. A portfolio assessment of previously completed related work OR
3. The demonstration of skills via the successful completion of 1-4 related projects/assignments similar to those completed in the course, chosen at the discretion of the department

This course is offered as part of a VCC program only.

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