Sales & Marketing Skills for the Entrepreneur (OPTC 2310)
During this course, students focus on sales and marketing concepts including gaining insight into patient behaviour, appealing to a target audience, developing promotional strategies, the art of selling to patient's needs, trust based selling, and building long term relationships to retain a loyal customer base.
Course code: OPTC 2310
Credits: 2.5
Length: 40.0 hours
Course outline:
view
https://www.vcc.ca/vccphp/courseoutline?subject=OPTC&number=2310
Prerequisites
OPTC 1250.
* The amount shown is the approximate cost of tuition (for courses with tuition) or fees (for courses that do not have tuition).
Tuition and Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.