Marketing Technology Capstone (MKTG 2099)

Students build on the skills developed in the Marketing Technology program and learn the skills required for job readiness in the field of marketing technology. Working with laboratory software, students will synthesise all knowledge gained throughout the duration of the Marketing Technology program and solve a business case using CRM and other software.
Course code: MKTG 2099
Credits: 3.0
Length: 45.0 hours
Course outline: view https://www.vcc.ca/vccphp/courseoutline?subject=MKTG&number=2099

Prerequisites

Completion of all courses from terms one, two and three.

Schedule

Course dates and times may vary throughout the term. Select the CRN number below to see a full schedule.
CRN # Dates Day/Time/Location
41064January 6, 2025
to April 17, 2025
  See full schedule
  Delivery: In Person
  Location: VCC Downtown Campus
42409January 6, 2025
to April 19, 2025
  See full schedule
  Delivery: In Person
  Location: VCC Downtown Campus
70062September 2, 2025
to December 16, 2025
  See full schedule
  Delivery: In Person
  Location: VCC Downtown Campus
70192September 2, 2025
to December 16, 2025
  See full schedule
  Delivery: In Person
  Location: VCC Downtown Campus

Additional Information

  • Configure data and application security





  • Security and Custom Applications
  • Automation, Change Management and Auditing
  • Analytics and Data Management
  • Reports and Dashboards
  • Requirements gathering

  • Data importing
  • Present technical demonstrations

This course is offered as part of a VCC program only.

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