Professional Selling (MKTG 2004)
Students study the sales process as it applies to the successful selling of both goods and services to organizations. Students explore and practice each step in the sales process through hands-on interactive activities. The focus of this course is on building long-term, mutually beneficial relationships established through trust and ethical decision making.
Course code: MKTG 2004
Credits: 3.0
Tuition: $0
Length: 45.0 hours
Course outline:
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https://www.vcc.ca/vccphp/courseoutline?subject=MKTG&number=2004
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Schedule †
MKTG 2004 schedule for programs:
- MKTG
Course dates and times may vary throughout the term. Select the CRN number below to see a full schedule.
CRN # | Dates | Day/Time/Location | Instructor |
---|---|---|---|
41052 | January 6, 2025 to April 17, 2025 | See full schedule Delivery: In Person Location: VCC Downtown Campus | Kuch, David |
42412 | January 6, 2025 to April 17, 2025 | See full schedule Delivery: In Person Location: VCC Downtown Campus | Kuch, David |
Additional Information
- Overview of Personal Selling
- Building Trust and Sales Ethics
- Understanding Buyers
- Communication Skills
- Strategic Prospecting and Preparing for Sales Dialogue
- Negotiation
- Sales Dialogue: Creating and Communicating Value
- Addressing Concerns and Earning Commitment
- Expanding Customer Relationships
- Adding Value: Self Leadership and Teamwork
- Sales Management and Technology
- B2B Sales
- B2C Sales
This course is offered as part of a VCC program only.
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* The amount shown is the approximate cost of tuition (for courses with tuition) or fees (for courses that do not have tuition).
Tuition and Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.