Advanced Customer Relationship Management (CRM) Administration (MKTG 2041)
This course is a continuation of MGMT 2031. Students build on the skills developed in MGMT 2031 and learn the skills required for job readiness in the field of marketing technology and advanced CRM administration. Working with laboratory software students learn advanced setup, configuration, and maintainence of CRM applications. Upon completion of this course students will be prepared to write a certification exam in advanced CRM administration.
Course code: MKTG 2041
Credits: 3.0
Length: 45.0 hours
Course outline:
view
https://www.vcc.ca/vccphp/courseoutline?subject=MKTG&number=2041
Prerequisites
MGMT 2031 Customer Relationship Management (CRM) Software Administration
* Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.
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